Current market situation for construction companies in Berlin
The economic situation for construction companies in the capital is tense. While the gross monthly earnings in the construction industry rose by 6.9% to €4,227 in 2023, unpredictable fluctuations in revenue affect planning security. For instance, public building construction experienced monthly revenue fluctuations of up to 26% in spring 2024. At the same time, only around 16,000 apartments have been completed annually since 2020, although demand is significantly higher. This balancing act between high demand and challenging production conditions defines the market. For a successful construction company , it is therefore crucial to optimize internal processes. The market situation compels companies to seize every opportunity for efficiency improvements to remain competitive.
Costs, skilled workers, bureaucracy: The biggest hurdles
The challenges are as diverse as the construction projects themselves. A PwC study shows that 85% of construction companies feel the increasing cost pressure is their greatest burden. For 92% of firms, volatile material prices are a daily issue that complicates calculations. Additionally, the pervasive shortage of skilled workers jeopardizes the timely completion of projects. Many overlook that inefficient internal processes further exacerbate these external problems. Inadequate project management in construction leads to errors that directly eat into the margins given the current cost structures. This mix of external pressure and internal inefficiency poses a serious threat.
The digital gap: Why the construction industry is lagging behind
Although the benefits of digital tools are well-known, their implementation stagnates in many companies. According to a ZEW study, 62.4% of companies see the high financial investments as a barrier. Surprisingly, 52.1% simply do not see a need for further digitalization. While there are often isolated solutions, a coherent strategy is lacking for what the right construction software must achieve. The consequences are severe:
- Missing interfaces between office and construction site.
- Unstructured communication via private messaging services.
- High manual effort required for creating daily construction reports.
- Inadequate and legally insecure documentation.
This digital gap is one of the biggest brakes on productivity and the future of the construction industry..
Communication as an efficiency booster: The Valoon solution
The greatest untapped potential lies in daily communication. This is where Valoon comes in, turning the problem into a solution. Instead of introducing a new, complex app that employees on the construction site would reject, Valoon integrates into familiar workflows. This transforms communication chaos into a structured, legally secure, and efficient process. The transition occurs without any training effort. Team acceptance is immediately at 100% since no one has to install a new app. The switch to clean construction documentation therefore happens practically overnight. This approach is crucial for the minimization of risks..
From obligation to option: Mastering BIM and digital processes
Digitalization is no longer an option; it is a necessity. Since 2025, the use of Building Information Modeling (BIM) in public contracts with a project volume over €0.5 million is mandatory. Many companies recognize the potential: 81% see great opportunities in cloud technologies and platforms. However, implementation often fails due to complexity and the lack of internal skills. Valoon serves as an easy entry into the digital world and as a bridge to more complex systems. By digitalizing and automating basic processes such as construction documentation and defect management, it lays the foundation for further steps like BIM. A modern construction company must master these technologies.
Conclusion: How your construction company in Berlin secures the essential advantage
The pressure on construction companies in Berlin will continue to rise. Only those who consistently optimize their processes can be successful in the long term. The solution lies not in even more complex software, but in simple, accepted tools that address the basics. Valoon does exactly that: It solves the communication problem, ensures an automated and legally secure documentation and thereby saves valuable time and costs every day. This turns a burden into a real competitive advantage. Take the first step now and elevate your company’s efficiency to a new level. Book your free demo and see how Valoon revolutionizes collaboration between office and construction site in just 5 minutes.
More Links
Federal Association of Construction Software provides a topic page on digitalization in the construction industry that highlights relevant information and developments.
Central Association of the German Construction Industry provides comprehensive information and positions about the German construction industry on its website.
FAQ
How can Valoon specifically help my construction company in Berlin?
Valoon solves your communication problem by automatically and legally securely documenting all construction site communication (e.g., via WhatsApp). This saves up to 60 minutes per site manager daily, reduces errors, and creates comprehensive documentation for construction logs and defect management.
Do my employees on the construction site need to install a new app?
No. This is the crucial advantage of Valoon. Your teams on the construction site continue to communicate as usual via WhatsApp. Valoon works in the background to secure and structure all relevant information. This ensures 100% acceptance from day one.
Is documentation with Valoon really legally secure?
Yes. All messages, photos, and documents captured via Valoon are stored unchangeably with timestamp and sender. This meets the requirements for legally secure documentation according to VOB/B and allows you to easily prove your claims in case of disputes.
What does Valoon cost for my team on the construction site?
For the employees on the construction site, using the platform is completely free. Costs only apply to users in the office (e.g., project or site managers) who benefit from the structured overview and advanced features of the web app. This significantly lowers the entry barrier.
How quickly can Valoon be implemented in our company?
The implementation takes only a few minutes. No installation or extensive training is required. You can start immediately and utilize the benefits of structured and legally secure communication from the very first day.
